Where this comes from

Many free apps make money from your attention or your data. We chose a different model: Purple Wallet is paid for by the people who use it. That keeps our interests and yours pointed the same way.

What that means in practice

  • No ads. There are no banners and no sponsored content inside the app.
  • We don't sell or rent your data. Your finances are not a product we trade.
  • No ad-profiling. We don't build an advertising profile of you from your spending.

How we make money instead

Purple Wallet earns from its subscription. That's the whole model — you are the customer, not the product.